And the groovy art on the can and merch? That's the handiwork of JuneShine athlete / artist @ChrisBenchetler. He's one of the most recognizable names in the world of skiing, but his ability to draw creative lines doesn't stop on snowy mountain tops. Most recently, Chris has extended his talents as a producer, director, visionary for a genre-expanding collab with the Grateful Dead in the film, "Fire on the Mountain".